Prime Target Review: Apple Thriller Misses The Mark

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Post on Jan 23, 2025

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Prime Target Review: Apple Thriller Misses the Mark

Okay, folks, let's talk about Prime Target, this Apple TV+ thriller that had me hyped, then… kinda left me hanging. I mean, the premise was killer – a tech CEO, targeted by a mysterious enemy, fighting for survival. Sounds like a modern-day Bourne Identity, right? Wrong. At least, mostly wrong.

High Hopes, Low Execution?

I’ll be honest, the initial episodes had me hooked. The cinematography was gorgeous, the pacing was snappy, and the mystery was intriguing enough to keep me binging. I was genuinely invested in the main character's plight. But then… things started to unravel.

Where Prime Target Went Wrong

The plot, while initially promising, became convoluted and frankly, a little nonsensical. There were too many twists, some completely out of left field, that just didn't land. It felt like the writers were trying too hard to be clever, sacrificing logic for shock value. Remember that scene where… (spoiler alert, kinda) …the supposed mastermind was revealed? Yeah, I still don't get it. I spent the next hour trying to rewatch scenes, trying to make sense of it and, honestly, feeling pretty dumb for wasting my time. It was frustrating! I mean, I’m a pretty smart guy, generally – but I felt like I needed a flowchart to keep track of everything that was happening.

Another issue? The character development. While the lead actor gave a solid performance, the supporting characters felt underdeveloped. They were basically plot devices, moving the story along without much depth or nuance. I didn't connect with any of them, which made the stakes feel… less impactful. I cared about the main character, sure, but the others felt like cardboard cutouts. Like seriously, who were these people? What made them tick? The creators of this show did a poor job making this engaging for the viewers!

What Apple Could Learn

This, my friends, is where Apple needs to step up. While Prime Target isn't a total disaster (the visuals are stunning!), it highlights a problem with some streaming services: focusing on flashy production over solid storytelling. It’s like they built a beautiful car, but forgot to put an engine in it. A good thriller needs more than just pretty shots; it needs a tight, well-crafted plot, believable characters, and a satisfying resolution. Prime Target had the first, but faltered on the other two. I felt disappointed, like I was robbed of a truly good story, which is what I crave when I’m watching TV.

Tips for Aspiring Screenwriters (and Apple!)

1. Less is more: Don't try to cram too many plot twists into one story. It just makes things confusing.
2. Develop your characters: Give them backstories, motivations, and flaws. Make them feel real!
3. Focus on the story: Don’t rely on special effects or fancy camera angles to carry a weak script. A great story can be told simply and effectively.
4. Test your script: Get feedback from others before you start production. Trust me, the early criticisms are crucial.

The Verdict

So, would I recommend Prime Target? Honestly… it's a mixed bag. If you’re a sucker for stylish visuals and don't mind a convoluted plot, give it a shot. But if you’re looking for a tightly-written, suspenseful thriller with compelling characters, you might want to look elsewhere. This one felt more like a missed opportunity than a cinematic triumph. My final rating? A generous 6 out of 10. I wanted to love it, you know? I really did. But the disappointment lingered long after the credits rolled. And that's a feeling no thriller should leave you with.